Top 10 Benefits of Being Online for Your Business

In the 21st century, a website is a vital part of your business! Why you, ask?

The market in which business is conducted and communication has changed dramatically over the years. In 2000 33% of Australians had access to an internet connection, today 88% of Australians have access to the internet and that's growing and increasing daily. Phonebooks and telephone books are a thing of the past, search engines are the medium people use these days when searching for what they want.

Advantages of having a web presence:

1. A website address is easier to remember than a phone number
2. You have more reliability by having an Internet presence in today's age.
3. Potential customers can find your business online from anywhere in the world.
4. Your website is on 24-7
5. You can very accurately track the traffic on your website.
6. Marketing on the Internet is much more cost effective than traditional marketing methods.
7. You have the chance to differentiate your business from your competition, it's the chance to be seen in ways you never would have.
8. If you plan to sell your products and services online, a website is a core component of your business. 
9. If you're not selling online, a website still is a must as a supplementary cost-effective marketing tool.
   
10. Even if you only list your address and opening hours, having a web presence could give you an edge over your competitors.